Outside In.

Politics | Strategy | Culture

Thinking around corners since 2008.

Outside In is led by Tom King, an award-winning consultant specialising in strategic scenario planning and political analysis for over a decade.

Through 15 years of political work, including more than 400 private equity deals, Outside In offers a rare combination of focus, experience, and flexibility. And we bring that to bear on a huge variety of projects.

Outside In adds value throughout the private equity deal and fund cycle

  • Origination, qualification and screening

  • Political due diligence

  • 100-day plans

  • Portfolio monitoring and political intelligence

  • Political positioning and engagement

  • Exit preparation

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“We must all obey the great law of change. It is the most powerful law of nature.”

– Edmund Burke

How We Work

Most consultancies you hire to do vital, time-sensitive work are rationing the resources they have available. That’s understandable - they have to juggle the demands of many clients.

Our commitment to all my clients is that 100% of the work we do is delivered personally. We price our time according to the length, complexity and urgency of each project - but it is always our time.

There is no junior researcher sweating into the night to draft a report on time. There is no digital nomad in a far-flung place conducting sensitive interviews. There’s absolutely no generative AI. And there is transparency on what can and cannot be covered in the time available.

When you hire us, you hire experience, directness, intelligence and simplicity.

The way we work is intentionally different. When you hire Outside In, you hire experienced human beings.